Affiliate marketing is one of the best and easiest ways to make money online in Nigeria. It allows you to earn income by promoting other people’s products and getting a commission for each sale made through your link.

Many Nigerians are already earning hundreds of dollars monthly through affiliate marketing without owning any product or large website. The best part is that you can start with your smartphone, basic internet access, and little experience.

In this guide, you will learn how to earn at least $100 every month from affiliate marketing in Nigeria. We will explain what affiliate marketing means, how it works, the best affiliate programs to join, and step-by-step methods to grow your income.

What Is Affiliate Marketing?

Affiliate marketing is a type of online business where you earn money by promoting products or services offered by another company. When someone buys through your special referral link, you get paid a commission.

For example, if you join Jumia’s affiliate program and share a product link, you earn a percentage whenever someone buys through your link.

It’s like connecting buyers with sellers and getting rewarded for helping them make a sale.

Why Affiliate Marketing Is Good for Nigerians

  1. No product needed: You don’t need to create or store any product.

  2. Low startup cost: You can begin with just your phone and data.

  3. Work from anywhere: You can work from home, school, or office.

  4. Earn in dollars or naira: Many programs pay in foreign currency.

  5. Passive income: Once your links are online, you can keep earning even when you sleep.

Affiliate marketing is open to everyone — students, workers, business owners, or stay-at-home parents.


How Affiliate Marketing Works (Step-by-Step)

  1. Choose a product or service to promote.
    Pick something people in Nigeria already buy or need.

  2. Join an affiliate program.
    Sign up for a company’s affiliate program to get your special referral link.

  3. Share your link online.
    You can promote your link on WhatsApp, YouTube, Instagram, Facebook, blogs, or Telegram.

  4. Earn commission for every sale.
    When people buy through your link, the company tracks it and pays you a percentage.

  5. Withdraw your earnings.
    You can receive payment through PayPal, Payoneer, or direct bank transfer.


Best Affiliate Programs for Nigerians

Below are some affiliate programs that pay Nigerians and are good for beginners:

Affiliate Program Category Commission Range Payment Method
Jumia Affiliate E-commerce 3% – 11% Bank Transfer
Amazon Associates Global Retail 1% – 10% Payoneer/Bank
Expertnaire Digital Products 30% – 80% Bank Transfer
ClickBank Online Courses 30% – 75% Payoneer
PartnerStack SaaS Tools 15% – 40% recurring PayPal
Impact Radius Global Brands 5% – 50% PayPal/Bank
Travelstart Affiliate Travel Deals 5% – 10% Bank Transfer

All these platforms accept Nigerian users and allow you to withdraw easily.


How to Start Affiliate Marketing in Nigeria

Step 1: Choose a Profitable Niche

A niche is the main topic or category you will focus on. Select one area that has products people buy often, such as:

  • Finance and investment

  • Fashion and beauty

  • Health and fitness

  • Education and online courses

  • Technology and gadgets

When you pick a niche, focus on products you understand or enjoy talking about.


Step 2: Pick the Right Affiliate Program

Choose programs that:

  • Accept Nigerians

  • Pay regularly

  • Offer quality products

  • Provide marketing materials (like banners or links)

If you are a beginner, you can start with Jumia, Expertnaire, or PartnerStack.


Step 3: Build Your Platform

You need a place to promote your links. You can use:

  • A free blog on WordPress or Blogger

  • A YouTube channel

  • A Facebook page

  • A WhatsApp TV or group

  • A Telegram channel

The more people you reach, the more sales you can make.


Step 4: Create Useful Content

People only buy from you when you help them solve problems.
You can create:

  • Product reviews

  • Tutorials and guides

  • Comparison articles

  • Tips and recommendations

Example:
If you promote phones on Jumia, write or talk about “Best budget phones in Nigeria under ₦100,000.” Then include your affiliate link.


Step 5: Drive Traffic to Your Links

Traffic means visitors. You need people to see your affiliate links.

Ways to get traffic:

  • Share your posts on Facebook groups.

  • Use WhatsApp broadcast lists.

  • Upload short videos on TikTok or YouTube.

  • Use SEO (Search Engine Optimization) for blog content.

  • Run small ads if you can afford it.

The more people that click your links, the higher your income.


Step 6: Track and Improve

Always check which links or products bring the most sales.
Remove what is not working and focus on what performs better.

Affiliate dashboards usually show:

  • Number of clicks

  • Sales made

  • Commissions earned

Use this data to improve your strategy.


How Much You Can Earn Monthly

Earnings depend on:

  • How many people click your links.

  • The type of product you promote.

  • The size of your audience.

Many Nigerian beginners start with around $50 to $100 per month, but with consistency, some earn up to $500 or more monthly.

To reach $100 every month:

  1. Promote at least 3–5 products.

  2. Share your links every day.

  3. Write content that helps people make decisions.

  4. Stay active on social media.


Simple Strategy to Earn $100 Monthly

Let’s break it into a practical plan.

Step Action Goal
Week 1 Pick a niche and join 2 affiliate programs Get your affiliate links ready
Week 2 Create content (reviews, videos, posts) Share 2–3 new contents daily
Week 3 Share links in Facebook/WhatsApp groups Get at least 200 clicks weekly
Week 4 Track sales and adjust Earn your first $100

Consistency is what makes affiliate marketing work. Even if your first month is slow, keep going.


Tips to Increase Your Affiliate Earnings

  1. Use storytelling: Explain how a product helped you personally.

  2. Build trust: Recommend only what you have used or believe in.

  3. Use visuals: Add images or short videos of products.

  4. Collect emails: Send updates and offers to your followers.

  5. Focus on one niche: Don’t promote too many unrelated products.

  6. Be patient: Affiliate income grows over time.


Common Mistakes to Avoid

  1. Spamming your links everywhere.
    It makes people ignore your posts.

  2. Promoting bad products.
    It damages your reputation.

  3. Ignoring content quality.
    Poor grammar or boring posts drive readers away.

  4. Quitting too early.
    Success takes time.


Comparison Table: Affiliate Marketing Methods in Nigeria

Platform Type Example Startup Cost Payment Earning Potential
E-commerce Jumia, Konga Free Bank Medium
Digital Product Expertnaire ₦10,000 Bank High
Global Program ClickBank, PartnerStack Free PayPal High
Social Media Facebook, YouTube Free N/A Medium
Blogging WordPress, Blogger ₦5,000+ PayPal/Bank High

FAQs: Affiliate Marketing in Nigeria

1. Can I start affiliate marketing without a website?
Yes, you can use social media, WhatsApp, or YouTube to promote your links.

2. Do affiliate programs pay Nigerians?
Yes. Many platforms like Jumia, Expertnaire, and PartnerStack accept Nigerian marketers.

3. How can I receive my payment?
You can get paid through PayPal, Payoneer, or direct bank transfer.

4. How long does it take to start earning?
Most people begin earning within 30–60 days with consistent effort.

5. Do I need to pay to join affiliate programs?
Most are free. Only a few like Expertnaire charge a one-time fee.

6. Can I use my phone for affiliate marketing?
Yes, you can do everything with your smartphone.

7. Which products sell fast in Nigeria?
Phones, fashion items, gadgets, and online courses.

8. How do I get people to buy?
Create helpful content and share on platforms where your audience spends time.

9. Can students do affiliate marketing?
Yes. It’s one of the best side hustles for students.

10. What happens if someone buys after a few days?
You still get paid because your affiliate link tracks users for a set number of days.

 

Conclusion

Affiliate marketing is a proven and legal way to make money online in Nigeria. It does not require any degree, big capital, or office setup. All you need is a phone, time, and consistency.

If you focus on one niche, create valuable content, and promote trusted products, earning $100 or more monthly is possible.

Start today — choose a program like Jumia Affiliate, Expertnaire, or PartnerStack, and take your first step toward steady online income.

Your effort today can become your success story tomorrow.