Brazil, the largest economy in South America, is known for its abundant natural resources, vibrant culture, and diverse industries. Over the years, several Brazilian entrepreneurs have leveraged these assets and created enormous wealth through innovation, hard work, and strategic business ventures.
If you have been curious: Who are the richest people in Brazil in 2025? What is their net worth? How did they accumulate their wealth? Which sectors do they lead? How do they spend their fortunes? What challenges do they face? And what does the future hold for their wealth? You’ve come to the right place!
This article explores the top 10 richest people in Brazil in 2025, their net worth, and the inspiring stories behind their financial success.
Who Are the Top 10 Richest People in Brazil in 2025?
Brazil’s wealthiest individuals are not just billionaires but also influential leaders driving the country’s economy. Their business success demonstrates the power of vision, resilience, and innovation in a dynamic market.
Understanding their wealth origins and growth journeys offers valuable insights for entrepreneurs and investors alike. Let’s meet these influential figures and see how they have built their empires.
Profiles of the Top 10 Richest People in Brazil in 2025
1. Jorge Paulo Lemann – Net Worth: $27 Billion
Who is Jorge Paulo Lemann?
Lemann is a Brazilian-Swiss billionaire businessman, widely regarded as Brazil’s richest man in 2025. He is a co-founder of 3G Capital, a global investment firm.
How did he make his money?
Lemann’s wealth comes primarily from investments in global food and beverage giants like Anheuser-Busch InBev, Burger King, and Kraft Heinz. His strategic acquisitions and management expertise have transformed several industries.
Financial Journey
Starting as a successful investment banker in Brazil, Lemann co-founded Banco Garantia and later 3G Capital. His focus on cost efficiency and global expansion has generated immense value.
Fun Fact
He is also a passionate tennis player and philanthropist supporting education initiatives.
2. Joseph Safra (Estate) – Net Worth: $20 Billion
Who was Joseph Safra?
The late Joseph Safra was the founder of the Safra Group, a multinational banking and investment empire. His family remains highly influential in Brazil.
How did he make his money?
Safra built his fortune through banking, real estate, and investments in Brazil and globally. Banco Safra is one of the largest private banks in Brazil.
Financial Journey
Starting in the family banking business, Safra expanded operations internationally, becoming a symbol of financial success and stability.
Fun Fact
He was known as the richest banker in the world before his passing.
3. Eduardo Saverin – Net Worth: $18 Billion
Who is Eduardo Saverin?
Saverin is a Brazilian-born co-founder of Facebook and a venture capitalist.
How did he make his money?
He made his fortune through early investment and ownership in Facebook and subsequently through various technology investments worldwide.
Financial Journey
Leaving Brazil for the US, Saverin’s stake in Facebook and savvy investments in startups have made him one of Brazil’s richest tech entrepreneurs.
Fun Fact
He is also a resident of Singapore and active in philanthropy.
4. Marcel Herrmann Telles – Net Worth: $15 Billion
Who is Marcel Herrmann Telles?
Telles is a Brazilian businessman and one of the key partners in 3G Capital alongside Jorge Paulo Lemann.
How did he make his money?
His wealth largely comes from investments in multinational food and beverage companies and strategic buyouts.
Financial Journey
With a strong background in finance, Telles has been instrumental in reshaping global consumer brands.
Fun Fact
He is a low-profile billionaire known for his business acumen.
5. Carlos Alberto Sicupira – Net Worth: $14 Billion
Who is Carlos Alberto Sicupira?
Sicupira is a Brazilian investor and another key 3G Capital partner.
How did he make his money?
He made billions from acquisitions and management of companies like AB InBev, Kraft Heinz, and Restaurant Brands International.
Financial Journey
Sicupira’s investment philosophy focuses on efficiency, cost-cutting, and long-term growth.
Fun Fact
He keeps a very private life despite his billionaire status.
6. Abílio Diniz – Net Worth: $3 Billion
Who is Abílio Diniz?
Diniz is a retail magnate and former chairman of Brazil’s largest supermarket chain, Grupo Pão de Açúcar.
How did he make his money?
Diniz grew his fortune through retail expansion, real estate investments, and food processing.
Financial Journey
He transformed a family grocery business into a national retail powerhouse, later focusing on investment and philanthropy.
Fun Fact
He is also an active promoter of sports and culture.
7. Luiza Trajano – Net Worth: $2.5 Billion
Who is Luiza Trajano?
Trajano is the chairwoman of Magazine Luiza, one of Brazil’s leading retail chains.
How did she make her money?
Under her leadership, Magazine Luiza expanded through e-commerce and brick-and-mortar stores, revolutionizing retail in Brazil.
Financial Journey
She focused on digital transformation and customer experience, propelling the company’s growth.
Fun Fact
Trajano is a strong advocate for women’s empowerment and social causes.
8. Joseph Safra’s Family Members – Net Worth: $2 Billion+
Who are Joseph Safra’s family members?
The Safra family controls significant banking and investment holdings in Brazil and abroad.
How did they make their money?
Inheritance and active management of the Safra Group’s diverse portfolio.
Financial Journey
They continue to grow the family legacy in banking and real estate.
Fun Fact
They maintain a low public profile despite their wealth.
9. Walter Faria – Net Worth: $1.8 Billion
Who is Walter Faria?
Faria is the owner of Grupo Petrópolis, a major Brazilian brewery.
How did he make his money?
His company produces popular beer brands like Itaipava and has a strong market presence.
Financial Journey
He expanded the brewery through acquisitions and marketing strategies.
Fun Fact
Grupo Petrópolis is one of the few large breweries not owned by AB InBev in Brazil.
10. Alexandre Behring – Net Worth: $1.5 Billion
Who is Alexandre Behring?
Behring is a businessman and co-founder of 3G Capital.
How did he make his money?
He made his fortune through investments in global food and beverage brands alongside other 3G partners.
Financial Journey
He is known for aggressive acquisition strategies and business restructuring.
Fun Fact
Behring is also a passionate art collector.
How Do the Richest People in Brazil Make Their Money?
Brazil’s richest individuals earn wealth mainly through:
Food and beverage industries
Banking and finance
Technology and venture capital
Retail and e-commerce
Real estate and brewing
These sectors form the backbone of Brazil’s dynamic economy.
Challenges Faced by Brazil’s Richest in 2025
Economic fluctuations and political uncertainty
Currency volatility and inflation
Regulatory changes and tax reforms
Global competition and trade tensions
Adapting with innovation and diversification remains key.
How Do Brazil’s Richest People Spend Their Wealth?
Investing in startups and innovation
Philanthropy in education, health, and social programs
Expanding their business empires
Supporting culture, sports, and environmental causes
Lessons from Brazil’s Top 10 Richest People in 2025
Embrace global opportunities with local expertise
Invest in innovation and technology
Build resilient, diversified portfolios
Maintain strong leadership and vision
Give back to society to create sustainable impact
Conclusion
The top 10 richest people in Brazil in 2025 demonstrate how strategic investment, innovation, and perseverance create vast wealth. From banking tycoons to retail pioneers and tech investors, these leaders continue to shape Brazil’s economy and inspire aspiring entrepreneurs worldwide.
(FAQs):Top 10 Richest People in Brazil in 2025
1. Who is the richest person in Brazil in 2025?
Jorge Paulo Lemann leads with an estimated net worth of $27 billion.
2. What industries generate the most wealth in Brazil?
Food and beverage, banking, technology, and retail dominate wealth creation.
3. How do Brazil’s richest diversify their portfolios?
They invest across multiple sectors including international markets.
4. What are the biggest challenges for Brazil’s richest?
Political instability, economic fluctuations, and regulatory reforms.
5. Are Brazil’s richest involved in philanthropy?
Yes, many contribute significantly to education, health, and social causes.
