Jeffree Star is a household name in the beauty industry and social media world. Known for his bold makeup looks, successful cosmetics brand, and huge online presence, many often ask, “What is Jeffree Star net worth in 2025?” or “How did Jeffree Star become so rich?” If you want a full picture of Jeffree Star’s fortune and career, you’re in the right place.
This article provides a complete guide on Jeffree Star net worth in 2025, how he built his empire, his main income sources, and what the future might hold for him.
Who Is Jeffree Star?
Jeffree Star was born Jeffrey Lynn Steininger Jr. on November 15, 1985, in Los Angeles, California. He first gained fame as a MySpace personality and musician in the mid-2000s. However, it was his transition into the beauty industry that skyrocketed his career.
Today, Jeffree Star is a makeup artist, entrepreneur, and social media influencer with millions of followers on YouTube, Instagram, and TikTok. He is best known for his cosmetics company, Jeffree Star Cosmetics, which revolutionized the beauty market with unique products and bold marketing.
What Is Jeffree Star Net Worth in 2025?
Jeffree Star net worth in 2025 is estimated to be around $200 million (USD).
This makes him one of the richest beauty influencers and entrepreneurs worldwide.
Breakdown of Jeffree Star Net Worth
Jeffree Star Cosmetics
Launched in 2014, Jeffree Star Cosmetics is the core of Jeffree’s fortune. The brand is famous for high-quality makeup products like lipsticks, eyeshadow palettes, highlighters, and more.
The company’s global sales run into hundreds of millions annually.
Jeffree owns 100% of the company, ensuring a large share of the profits.
The brand has a loyal customer base and consistent new product launches, keeping revenue strong.
YouTube Channel and Social Media
Jeffree Star’s YouTube channel has over 17 million subscribers. His videos, which include makeup tutorials, product reviews, and lifestyle vlogs, generate massive ad revenue.
Sponsored content and brand partnerships add to his income.
Jeffree’s Instagram and TikTok accounts also help him engage fans and promote his products.
Merchandise and Collaborations
Beyond his cosmetics line, Jeffree sells branded merchandise such as clothing, accessories, and limited-edition items.
Collaborations with other influencers and brands have expanded his reach and earnings.
Real Estate and Investments
Jeffree has invested heavily in luxury real estate, owning multiple mansions and properties across the United States.
He also invests in stocks and startup companies, diversifying his income streams.
Other Ventures
Jeffree has dabbled in music and fashion over the years, though these are smaller parts of his wealth. He continues to explore new business opportunities.
How Did Jeffree Star Make His Money?
Jeffree Star’s financial success comes from a combination of talent, timing, and business savvy. Here’s how he made his money:
Building a massive online following early in the social media boom.
Leveraging his audience to launch Jeffree Star Cosmetics, focusing on quality and inclusivity.
Consistently releasing popular makeup products that go viral.
Engaging fans with authentic content and direct communication.
Expanding into merchandise, collaborations, and investments.
Jeffree’s ability to innovate and market himself has played a key role in building his net worth.
Jeffree Star’s Rise to Fame and Fortune
Jeffree started as a musician and internet personality but faced challenges with controversies and public scrutiny. However, his shift to beauty was a turning point.
By focusing on makeup, Jeffree created a brand that resonates with millions. His flamboyant personality, combined with top-notch products, helped him dominate the beauty space. He is known for being outspoken, which has attracted both fans and critics.
Challenges Jeffree Star Has Faced
Jeffree’s journey wasn’t without obstacles:
Multiple public controversies and feuds on social media.
Criticism for his past statements and actions.
Legal battles and accusations from former partners and employees.
Navigating a competitive beauty market.
Despite these, Jeffree’s net worth continued to grow, showing his resilience.
How Does Jeffree Star Spend His Money?
Jeffree Star lives a lavish lifestyle that reflects his wealth:
Owning luxury mansions in California and Wyoming.
Collecting exotic cars and designer fashion.
Investing in art and collectibles.
Traveling the world frequently.
Funding his cosmetics line’s product development and marketing.
What’s Next for Jeffree Star?
In 2025, Jeffree Star plans to:
Expand his cosmetics brand with new products and markets.
Continue growing his online presence and influencer collaborations.
Invest in new business ventures outside beauty.
Build more content and media projects.
Jeffree Star’s future looks bright as he diversifies and innovates.
(FAQs) About Jeffree Star Net Worth
1. What is Jeffree Star net worth in 2025?
Jeffree Star’s net worth is estimated at $200 million.
2. How did Jeffree Star get rich?
Primarily through Jeffree Star Cosmetics, YouTube, and merchandise sales.
3. Is Jeffree Star still active on social media?
Yes, he remains very active on YouTube, Instagram, and TikTok.
4. Does Jeffree Star own Jeffree Star Cosmetics?
Yes, he owns 100% of the company.
5. What controversies has Jeffree Star faced?
He has faced public feuds, accusations of past racism, and legal disputes.
Conclusion
Jeffree Star net worth in 2025, estimated at $200 million, highlights his incredible success story. From an internet personality to a beauty mogul, Jeffree built a powerful empire through his cosmetics brand, social media influence, and business acumen.
Despite controversies and challenges, Jeffree Star remains a dominant figure in the beauty world with a loyal fanbase and a growing empire.
His story teaches us the value of branding, persistence, and innovation in today’s digital economy.
